Appodeal raises $8 million for transparent mobile ad monetization
Appodeal raises $8 million for transparent mobile ad monetize Sign Up Now Appodeal has raised $8 million for its ad monetization platform. The San Francisco company was formed to provide independent ad mediation, or figuring out what ad to run in order to maximize monetization when an app needs to show an ad. And it exists as a transparent alternative to the industry giants Facebook and Google. The company will use the money to expand research and development and hire more people. In particular, the company is hiring people at a new office in Minsk, Belarus, a spokeswoman said. an adtech-focused fund, led the round. Appodeal has more than 100 employees, and it has now raised more than $11 million.
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